Value betting
The easiest way to make money on sports
With value betting, you place bets that have a larger chance of winning than implied by the odds, giving you the edge over the bookmakers. Subscribe and start today.

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14 day RebelBetting trial
Value betting and sure betting included. No credit card required.
Double your money in 3 months
Sound too good to be true? That’s actually the average result of our members.
But no need to take our word for it — just sign up for the free trial and see for yourself. Place a value bet and make a profit today! We have a profit guarantee so you can subscribe risk-free.
Below you can see updated results from our users.
Statistics from Value betting users
How much money can you make?
Play around with the value betting profit calculator and see for yourself how much you can profit.
Actual profits will vary. Value betting is a long term way to profit.
The best thing is, you can try value betting risk-free with our profit guarantee:
Profit Guarantee
We know our products work.
In fact, we are so confident about it that we offer a Profit Guarantee.
If you don’t make a betting profit in the first month you get another month for free.
Again and again until you profit. We take all the risk.
Value betting explained
So what is value betting? Well, you take advantage of overpriced odds that are higher than their true probability. Simply put, you will be placing bets that have a larger chance of winning than implied by their odds.
The easiest way to make money

Community member emilovich’s value betting profit graph – over €14,000 profit with 5.5% Yield.
What our customers say
“A game changer”
Value betting and Sure betting are two really interesting products from RebelBetting that are tailored for you who wants to take betting to the next level. You’ll be sent loads of profitable bets your way and will learn a completely new approach to betting – a game changer! Read the Swedish RebelBetting article.
“Outstanding”
Not only can you not lose with RebelBetting’s first month Profit Guarantee, you won’t lose with their outstanding and consistent strike rates! Simply follow their value betting, track the live scores as you play, and you’ll be well on your way to becoming a profitable bettor.
“Trust the system – you will make money in the long run”
So far, I have earned about 52,000 SEK (around 5,096 EUR) with the help of this service alone! This is a really good service and it is well worth the monthly cost. I discovered how easy it can be to make money betting without any real knowledge or interest. Trust the system and if you follow it, you will make money in the long run.
“It’s taken me less than two months of value betting to make as much as I made from matched betting in a year”
Read the full interview here.
“Love the possibility of making risk-controlled investments”I love this type of platform where there is the possibility of making risk-controlled investments that give long-term returns. Also, it is very rare, in any sector, to find such careful and punctual customer care.
“In under six months I’ve made a profit over 5000 EUR”
I think ValueBetting is awesome and I have made very good money with it.
“€1000 profit after one month”
The program works and is easy to use. I started with around €1600 and have a €1000 profit now after one month.
“I have almost quadrupled my initial deposit”
I have placed about 4500 value bets, while I have almost quadrupled my initial deposit by now, in less than 2 months.
“I’m finally profiting.”
Thanks to you guys I’m finally profiting from betting.
“I have made £4,515 profit with an 8.47% ROI”
Good news! I have made £4,515 profit. Using ValueBetting no more than 20 minutes each day, mostly just using my phone, I’ve almost doubled my bank in two and a half months.
This is what you get
What you get
Enjoy value betting on the go, from anywhere! RebelBetting is web-based and works great on both your mobile and desktop computer. All major browsers are supported. When subscribing you choose the plan best tailored to your needs – Starter or Pro.

Value betting Starter
Great if you are new to value betting, and want to profit on the most common bookmakers.
Value betting Pro
For you who want to maximise your profit accessing exchanges and sharp bookmakers.
Compare Starter vs Pro
Starter | Pro | |
---|---|---|
Nr of bets | More bets | |
Bets over 7% | ||
BetTracker | ||
Bet settlement | ||
80+ bookies | ||
Exchanges | ||
Sharps | ||
Brokers | ||
Custom filters | 2 | 4 |
Included in all plans
No matter which plan you select you get thousands of value bets every day at any given time from multiple bookmakers, easy logging of bets in the BetTracker, advanced filters and time saving automatic bet settlement.
The best thing is that when you join RebelBetting you will access both methods; value betting and sure betting. You don’t have to choose anything right now. Subscribe now and start making profits!
The BetTracker
Keeping track of your value betting profits has never been easier. With the integrated BetTracker, you log your bets with one click.

Automatic bet settlement
With the automatic bet settlement add-on, your bets will be automatically updated with the final match results. This saves you a lot of time.
Your total profit is also updated automatically, along with detailed statistics and reports.

Subscribe today
Start using the fastest, most user-friendly, value betting and sure betting service on the market. At any given time, RebelBetting finds thousands of profitable bets for you to bet on.
RebelBetting Pro
- Value bets & sure bets
- Maximize your profit
- The most profitable bets
- Access non-limiting bookies
RebelBetting Starter
- Value bets & sure bets
- Great when starting out
- ROI over 30% / month
Start your free trial
14 day RebelBetting trial
Value betting and sure betting included. No credit card required.
FAQ: Value Betting
Value betting compared to sports arbitrage betting
If you’re looking for a way to win on sports where you basically can’t lose, use the RebelBetting arbitrage betting software instead where you will win every time. This is the difference with arbitrage betting.
You cover all outcomes of a match and will be winning no matter the outcome of the match itself. Note that arbitrage betting is more time consuming though as you will need to place two or three bets on every match, compared to value betting where you only have to place on single bet which is much easier.
Both methods can be used to have a successful betting career though. Another alternative to win over the bookmakers is to do so called matched betting but the expected profits with matched betting are much lower than with RebelBetting’s value betting software.
Matched betting is also far more time consuming than using a value betting software as you will need to place two wagers for every matched bet at different bookmakers.
Is value betting risk-free?
Value betting is not risk free. As you will only be placing a single bet on a match, you will not win every bet you place. But assuming all bets placed will be a value bet, with a positive expected value, you will be making money in the long run. Volume is key when value betting. By placing lots of value bets, you can expect higher profits.
Do value bets work?
Not only does value betting work, it works very well. However, it is important to see value betting as a way to get a long term win. If you place enough value bets, you will make a long term profit which is key to successful betting.
The more bets you place, the more money and higher profits will you make. The average return of investment (ROI) for value bettors using the value betting software from RebelBetting is over 30% profit per month. Finding value is what RebelBetting does which has made us a key player in this business since 2008. The value betting profits can be substantial and making money from betting makes a real difference in many value bettors lives!
How do you calculate a value bet and it’s true probability?
The easiest way to explain how to find value bets is with the example of a coin toss. When tossing a coin there can only be two outcomes; heads or tails. We know that the probability of the coin toss to land on either heads or tails are 50% each. In decimal odds, this equals to an odds of 2.00 for either outcome.
This is called the “fair odds” and represents the true probability of an outcome to occur if the bookmaker wouldn’t add their profit margin, or “vig”. To calculate the likelihood of this happening in decimal odds we use this formula: Odds = 1/probability in decimals. In this example, the odds would be: 1/0.5= 2.00 which is the accurate odds of this specific outcome to happen.
A value bet
Now take the above coin toss example and imagine you were offered odds of 2.10 on heads at one bookmaker. Would you take that bet? Does it have an edge? Since you get better odds than the actual probability of the outcome to happen you should, of course, take the bet.
The odds of 2.10 is higher than what the underlying probability suggests, creating an edge – a value bet. The bigger the difference, the more profitable the value bet will be and the more advantage and profits you can expect against the bookies.
When you place a value bet in sports betting, the expected value is shown as a percentage number. How is this expected value calculated and how do you find value betting situations? Well, bookies don’t have a perfectly balanced betting market. Very often, betting odds that a bookmaker offer
The true odds
You might ask yourself how we know what the real probability, or the true odds, should be? Our value bets finder compare millions of odds, market moves and other bookmaker data against so called sharp bookmakers. A sharp bookmaker has deep knowledge about the sports betting market and has the “real odds” which lies very close to actual true probability (likelihood) of an outcome to occur.
These accurate odds, together with betting bias (which is weighted into the bookmaker profit margin) and market efficiency are used in the value betting software to finding odds with value in sports events. This together with the built in Kelly Criterion staking strategy, that for each value bet calculate the optimal bet size for maximum growth of your bankroll, makes the value betting software a winning way to turn gambling on sports betting into an investment.
Can you make money value betting in sports betting?
If you stick to the strategy and trust the underlying math, you will win and make money with value betting in the long run. This is statistically proven. You will not win every bet you place with our value bets finder. But as you will be placing bets that has a higher probability to win then the odds imply, you will over time make money with RebelBetting’s value betting software.